Marketing to the Brain-Customer Awareness and Ethical Concerns of Neuro- and Sensory Marketing

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Bibliographic Details
Main Author:	Varga Bianka
Other Authors:	Papp Judit
Format:	Thesis
Kulcsszavak:	Neuromarketing Sensory marketing Consumer behavior
Online Access:	http://dolgozattar.uni-bge.hu/15024

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