Strategy in hotel branding and how it affects customer buying decision, in the case of Corinthia hotel brand

Unilever's CSR Initiatives and its Effects on the Company's Brand Image and Customers’ Purchase Decisions
‌: Trombitás Lili

The marketing strategy in the case of the brand Pesti Pipi and overviewing of the franchise system
‌: Csörgő Dominik

Co-branding As A Way to Promote Brand Image and Customer’s Purchase Invention in The Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

Co-branding as a Way to Promote Brand Image and Customer's Purchase Intention in the Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

Brand loyalty in the case of Samsung
‌: Hankovszki Tamás Áron

An exploratory study of how Covid19 and the pandemic situation affected the hotel industry in Budapest
‌: Nemessányi Dóra

Corinthia Hotel Budapest rezervációs rendszerének elemzése
‌: Kerekes Alexandra

Banqueting a Corinthia Hotel Budapest példáján
‌: Horváth Laura

Car Buying Habits in Hungary. The Decision-Making Process Before Purchasing
‌: Kertész István

Brand Building for a Product That Nobody Wants to Buy - Unveiling the xtraordinary Transformation in the Tire Industry A Case Study of Pirelli
‌: Burger Peter, et al.
Megjelent: (2024)

Az Aquincum Hotel és a Corinthia Hotel rendezvényszervezési tevékenységének összehasonlítása
‌: Greksa Viktória

The reasons leading to strategy switch of mobile phone brands Case of Nokia
‌: Bayramov Ramil

Buying behavior differences of the generations, in case of green fashion
‌: Scheiling Katalin

Customer Satisfaction in the Boutique Hotel A Case Study in Stories Hotel Budapest
‌: Dewantoro Ganang Bagus

Customer Satisfaction in Hotels The Role of Human Factor in Delivering Quality Service Case of 2 Ciels Hotel
‌: Belhimer Najoua

Examination of the relationship between customer satisfaction and experiential thinking in case of hotel staying
‌: Guo Juncen

The combination of an innovative recruitment and employer branding strategy
‌: Győri Nikolett

Co-branding’s effects on consumer perception and behavior with a focus on ingredient branding strategies
‌: Óvári Ádám

Repositioning of Sió brand – how can a domestic brand be successful against international competitors
‌: Varga Petra

Comparative analysis of the Corinthia Hotel Budapest and Four Seasons Hotel Gresham Palace and their role in tourism
‌: Kovács Anna Sára

How does digitalization affect the retail industry
‌: Huang Linjing

Gamification of financial services - How it affects behaviours
‌: Aslan Kamal

Service Delivery And Customer Satisfaction In The Hospitality Industry (The Case Of Coconut Groove Regency Hotel)
‌: Amoah Michael

Employer Branding azaz a Munkáltatói Brand bemutatása a Danubius Hotels Group példáján keresztül
‌: Csarnai Alexandra Hajnalka

How to improve the brand perception of AIESEC in BGE KVIK?
‌: Takács Eszter

Greenwashing and its effect on brand image and consumers' purchase decisions in the cosmetic industry
‌: Jargalsaikhan Dulguun

Personalization in Marketing as an effective strategy to improve customer engagement A case study of Spotify
‌: Nguyen My Linh

Personalization in Marketing as An Effective Strategy to Improve Customer Engagement A case study of Spotify
‌: Nguyen My Linh

The role of sustainability in the marketing strategy of outdoor clothing brands
‌: Kálmán Krisztián

Neuigkeit an dem Budapester Hotelmarkt – „multi-brand Combo Hotel”
‌: Niedermüller Gábor

Márkaérték vizsgálata a Zeina Hotels brand példáján keresztül
‌: Palenyik Noémi

A Corinthia Hotel Budapest minőségének értékelése a vendégkommentek alapján
‌: Péteri Fanni Panka

Szállodai árképzési módszerek a Corinthia Hotel Budapest példáján keresztül
‌: Deák Zsófia Janka

Will the Regulations of the European Union on the Caribbean CBI Countries Affect the Decision Making of HNWI’s?
‌: Tóth Sándor

How the Ukraine-Russia Conflict Affects European Energy Supply and How To Adapt
‌: Kész Dániel

How Covid-19 Affected the Airline Industry in Europe
‌: Havass Benedek Ármin