The overlap between the customers' opinion on the in-store background music and the audio branding of the companies
Elmentve itt :
Szerző: | Fekete-Szűcs Dániel |
---|---|
További közreműködők: | Papp Judit |
Dokumentumtípus: | Diplomadolgozat |
Kulcsszavak: | Background music In-store music Music Stores Marketing Neuromarketing |
Online Access: | http://dolgozattar.uni-bge.hu/18864 |
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