Impact of personalized service on guest experience

The impact of COVID19 on hospitality through the perspectives of guests and restaurants
‌: Palásti Dávid

Impact of COVID-19 on personal financing of international students in Hungary - solutions towards personal well-being
‌: Tong Gia Hien

The expectations and experiences of international tourists in Vietnam’s luxury hotel segment an exploratory investigation of service quality and guest satisfaction from the guest’s perspective
‌: Nguyen Tien Phong

The impact of the integration of artificial intelligence at hotel front office on guest satisfaction
‌: Holdosi Alíz

Defining personal brand, personal branding and personal brand equity
‌: Szántó Péter, et al.
Megjelent: (2023)

Personal Branding; The implementation of neuroeconomics to create personalized brands and brand personalities
‌: Kancsus Hanna

Examining Service Quality and Guest Satisfaction at Déryné Bisztró - The Secret Ingredient for Achieving Real Hospitality
‌: Rigó Laura

Guest editorial Futures in entrepreneurial behaviour
‌: Gáspár Tamás
Megjelent: (2024)

Guest editorial Global and local perspectives of
‌: Csákné Filep Judit
Megjelent: (2022)

The impact of COVID-19 on digital customer experience in fashion and apparel industries
‌: Temir Balzhan

Guest editorial Economic, diplomatic and cultural challenges
‌: Molnár Petronella
Megjelent: (2023)

Experience instead of Advertising - The development of the experiential marketing and its impact on the different generations
‌: Nagy Olívia

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

Impacts of Covid-19 on Personal Finance of International Students at Budapest Business School in Hungary
‌: Do Duong Diem Xuan

The importance, functions and role of a Guest Service Agent at Four Seasons Gresham Palace and other 5-star luxury hotels
‌: Molnár Máté

The Evolution of Mass Personalization in Marketing
‌: Tóth Anna Fruzsina

Differentiation between service experience of 5 star and 5 star luxury hotels through the eyes of the Reception and the Concierge
‌: Darvassy Attila

Differentiation between service experience of 5 star and 5 star luxury hotels through the eyes of the Reception and the Concierge
‌: Darvassy Attila

Examining guest perceptions of fine dining restaurants
‌: Fábry Ágnes

Sommelier service what is the attitude of the guests, profit or loss for the restaurant?
‌: Rohály Anna Irén

The impacts of terrorism on tourism and travel-related services
‌: Karai Eszter

Entrepreneurial personality and motive A study of Hungarian
‌: Chandler Nick
Megjelent: (2022)

Guest Relations a Hotel Palazzo Zichyben
‌: Válóczi Natália

A Guest Relations Office tevékenységének bemutatása
‌: Pataky Bence

Payments for Environmental Services experiences from the globe
‌: Chacón, Sebastián Chinchilla
Megjelent: (2024)

Personal Branding in the Professional Business Life
‌: Körmendi János Ádám

Generation Y and Z as a new guest segment
‌: Jakab Viktória Eszter

The change of Russian guest-circle in spa tourism at Hévíz
‌: Jakócs György

The change of Russian guest-circle in spa tourism at Hévíz
‌: Jakócs György

Challenges of sustainability in hotels, with a focus on guest perception
‌: Nehéz-Posony Benedek

Improving Patient Experiences A Study on Medical Tourism in Hungary
‌: Baumeister Sophie-Marie

The Making of a Country – The Taiwanese experience
‌: Moldicz Csaba
Megjelent: (2016)

Key Constructs of Personal Branding Proposal for a broad definition
‌: Szántó Péter
Megjelent: (2023)

Personal Computer Demand During the Pandemic in Hungary
‌: Jin Xin Ru

Analysing marketing activity of PersonalPrint Ltd.
‌: Kassai Noémi