The Determinants of purchase decisions of consumers of Nestle Ghana Limited products, 2019

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Bibliographic Details
Main Author: Ewusi-Ansah Paulina
Other Authors: Kovács Dr. András
Format: Thesis
Kulcsszavak:branding
business marketing
communication
competitiveness (economics)
consumers' preferences
Online Access:http://dolgozattar.uni-bge.hu/25862