Research on the impact and inspiration of OTA on traditional travel market

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Bibliographic Details
Main Author: Wang Rui
Other Authors: Fábián Tamás
Format: Thesis
Kulcsszavak:competitive
cooperation
innovation
market share
travel agencies
Online Access:http://dolgozattar.uni-bge.hu/25883

MARC

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100 1 |a Wang Rui 
245 1 0 |a Research on the impact and inspiration of OTA on traditional travel market  |c Wang Rui  |h [elektronikus dokumentum] 
520 3 |a Thinking about the current situation of the tourism industry was triggered by the bankruptcy of Thomas Cook. How does the development of OTA affect traditional travel agencies? This is also a problem worth exploring. This article compares the difference between traditional travel agencies and OTA in business and strategy models and puts forward some suggestions on the future development direction of OTA and traditional travel agencies based on the analysis of typical cases. 
695 |a competitive 
695 |a cooperation 
695 |a innovation 
695 |a market share 
695 |a travel agencies 
700 1 |a Fábián Tamás  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/25883/1/The%20impact%20and%20inspiration%20of%20OTA%20on%20traditional%20travel%20market.pdf  |z Dokumentum-elérés