Research on the impact and inspiration of OTA on traditional travel market

Free walking tour in Europe-- How does it change the traditional travel agency, is there a future for it in urban tourism
‌: Tian Leiyu

Research on the Impact of Huawei Advertising on Chinese Female Consumers
‌: Deng Jingfang

Psychological approach in marketing and market research
‌: Széchenyi Adél Mirtill

The impacts of terrorism on tourism and travel-related services
‌: Karai Eszter

Neo Banks and Traditional Banks
‌: Miguel Lopes Jorge

An exploratory research on the community impact of online crisis communication the case of Activision Blizzard King
‌: Török Diána

Neobanks vs Traditional Banks Shaping the future of banking
‌: Tóth Gergő

The Impact of Online Travel Sites on Tourist Choices and Travel Services - On the example of the new trends in Hungarian outbound tourism
‌: Vu Linh Van

MARKETING STRATEGIES FOR GEN Z IN THE USA, The Case of OTAs
‌: Halal Marian

COVID-19 Impact on Millennials Travel Decision-Making Process
‌: Kostenko Kristina

From tradition to attraction turning RED DAO HERBAL BATH into a tourist hotspot
‌: Le Thuy Linh

From tradition to attraction turning RED DAO HERBAL BATH into a tourist hotspot
‌: Le Thuy Linh

Marketing tools for traditional cigarettes and tobacco heating products in the regulated tobacco industry
‌: Tóth Petra

The advantages of electric vehicles that their current consumers can highlight in order to inspire other consumers to choose a sustainable option
‌: Ekrami Mansoor
Megjelent: (2022)

Exploratory research on the significance of hungaricums in the Hungarian tourism market
‌: Harján Zoi Melissa

How the Artifical Intelligence changed the Marketing Research as an Institution
‌: Oláh Sándor

The impact of terror attacks on the tourism industry and on the travel behaviour & risk perception of Hungarians
‌: Ruttner Dorottya Anita

The impact of social media marketing on Vietnamese Z traveler's decisions to visit historical destinations. Case study Hoa Lo Prison Relic.
‌: Nguyen Thi Kieu Trinh

Holding back the years? Tradition and innovation in family wineries
‌: Heidrich Balázs, et al.
Megjelent: (2022)

The Marketing Strategy and Activity of a Travel Agency
‌: Andai Réka

Implementing non-traditional National Hockey League (NHL) expansion team marketing strategies in Hungary
‌: Tóth Borbála

Az OTA-k szerepe Magyarországon
‌: Bayer Roland

Symbolic spiritual elements of Christmas traditions in Hungarian Palóc gastronomy
‌: Almási-Szabó Lili

Comparing traditional possibilities to eco-friendly alternatives in the wedding organization
‌: Szabó Zsóka Gabriella

Expatriation research on international career
‌: Jin Zhiming

The comparison of the traditional and the online marketing tools' efficiency from the interior designer brands point of view
‌: Lackó Enikő Nikolett

Comparative analysis of digital and traditional channels and exploring integrated marketing communication in the Digital Age in the Healthcare Industry in the Hungarian Market
‌: Tófalvi Maja

Research on the visitation habits and expectations of Generation-Z in the Hungarian catering market
‌: Számel Zsuzsanna

Market analysis and customer research on alcoholic drinks for BREBIS Hungary Ltd.
‌: Sileo Szeréna

Market research about the fashion market of the Benelux states analysis and suggestion on how a foreign brand, like Makány Márta can appear on these markets
‌: Belme Dóra

The Role of Online Media, Marketing and Advertising Efforts of Travel Agencies through the Example of Kartago Tours and OTP Travel
‌: Szőke Áron

The role of past travel experiences and perceived risks associated with international travel as determinants of the Millennials' travel behavior
‌: Almási Dóra Vanda

Consumers’ rights in Hungary in the field of the relationship of travellers and travel agencies
‌: Ősze Orsolya

Tourists' Sustainable Travel Methods And The Promotion Of More Sustainable Travel
‌: Torti Daniel

How the Fintech innovations are influencing and shaping the future of the traditional financial system
‌: Szász Eszter

The Impact of Fintech on the Scale of Shadow Banking in China
‌: Wang Siyu