Cultural and tourist routes of Balaton region with suggestions to end tourism stagnation

Elmentve itt :
Bibliográfiai részletek
Szerző: Szabó Bettina
További közreműködők: Remenyik Dr. Bulcsú
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:Balaton
Tourism development
cultural routes
diversity
regional development
tourist routes
Online Access:http://dolgozattar.uni-bge.hu/26338

MARC

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245 1 0 |a Cultural and tourist routes of Balaton region with suggestions to end tourism stagnation  |c Szabó Bettina  |h [elektronikus dokumentum] 
520 3 |a The presented dissertation deals with the problem of touristic stagnation of Balaton region. It is well-know that this state is not helping to increase tourism demand, especially after the capital city and its surrounding areas realizing most of the international visits, leaving other regions with high tourism potential in an unfavorable position. The economy here is based on tourism, so for better economy, development is essential. The author’s main motive was to list all the unique characteristics and using them to create a touristic product and to reflect on the problems trying to help the situation. Highlighting the cultural and natural heritages several routes were created to move things forward. Using the right product, right- targeted audience and an effective marketing strategy it is possible to generate further demand and put tourism back into the right path in the region. 
695 |a Balaton 
695 |a Tourism development 
695 |a cultural routes 
695 |a diversity 
695 |a regional development 
695 |a tourist routes 
700 1 |a Remenyik Dr. Bulcsú  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/26338/1/Cultural%20routes%20dissertation%20%20FINAL.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/26338/2/Tan%C3%A1r%20%C3%9Arnak%20k%C3%A9rd%C3%A9sek%20app..pdf  |z Dokumentum-elérés