Market opportunities to expand online commerce and communication in the vintage clothing sector

Elmentve itt :
Bibliográfiai részletek
Szerző: Szabad Zsuzsanna Luca
További közreműködők: Papp Vanda
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:fashion
influencers
marketing
re-marketing
Social media
sustainability
Online Access:http://dolgozattar.uni-bge.hu/28394

MARC

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245 1 0 |a Market opportunities to expand online commerce and communication in the vintage clothing sector  |c Szabad Zsuzsanna Luca  |h [elektronikus dokumentum] 
520 3 |a We will look at the thoughts and perceptions of people towards climate change in this report. More importantly, we will assess the desire for change and the resources to drive the consumer to do so, from fast to sustainable fashion. On the most critical scale, the goal is to see if, in certain regions, consumption can be reduced to minimize emissions. However, I am investigating the subject to determine if there is a need for more sustainable clothing to assess whether opening a business in a vintage store is a good idea. The study will use the survey to decide what perceptions and attitudes of people are towards sustainability, how much they know about this topic, how open they are to change, and why and what outlets in their advertising are almost open to using. Social media will be the primary type of media analyzed, and the survey takers' attitudes towards it and how to use it effectively. I hope that we can get an outcome that indicates that clients can change their habits. We should also remember, however, that eating more every day is the only way of living. In conclusion, we will see a brilliant concept for investing in a sustainable fashion line. We will also recognize why individuals chose not to improve so much and whether they can do so. 
695 |a fashion 
695 |a influencers 
695 |a marketing 
695 |a re-marketing 
695 |a Social media 
695 |a sustainability 
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856 4 0 |u http://dolgozattar.uni-bge.hu/28394/1/szakdolgozatSzZs-final.pdf  |z Dokumentum-elérés