The analysis of the current digital marketing activities of SugarTrends

Elmentve itt :
Bibliográfiai részletek
Szerző: Kiss Fanni
További közreműködők: Papp Judit
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:digital marketing
search marketing
social media marketing
content optimisation
word-of-mouth-marketing
Online Access:http://dolgozattar.uni-bge.hu/2896
Leíró adatok
Kivonat:In this thesis the analysis of the current marketing activities is analysed of the company, called SugarTrends. THe author is prior to find the answer whether paid traffic and search marketing is an appropriate tool for such a life-style business or not. A solution is suggested and conducted by the author.