Competitiveness of the Hungarian Business Tourism Compared to the Italian Business Tourism Sector
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| További közreműködők: | |
| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | business Hungary Italy MICE strategy |
| Online Access: | http://dolgozattar.uni-bge.hu/38863 |
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| LEADER | 00000nta a2200000 i 4500 | ||
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| 001 | dolg38863 | ||
| 005 | 20220308141146.0 | ||
| 008 | 220308suuuu hu om 000 eng d | ||
| 040 | |a BGE Dolgozattár Repozitórium |b hun | ||
| 041 | |a en | ||
| 100 | 1 | |a Nyikes Julianna | |
| 245 | 1 | 0 | |a Competitiveness of the Hungarian Business Tourism Compared to the Italian Business Tourism Sector |c Nyikes Julianna |h [elektronikus dokumentum] |
| 520 | 3 | |a Hungary is a significant tourism destination in Central Eastern Europe, so is Italy in the Southern European region. Considering the European Union’s statistics until 2018, there is a notable increase in the numbers throughout the decade regarding the tourism sector. The study will examine how travellers see these two very different countries from a business destination aspect. More exactly the focus will be whether Hungary can compete in business tourism with a more commercial destination, which incidentally is also a very famous leisure destination. The purpose of this paper is to make recommendations on how Hungary can evolve in business tourism. | |
| 695 | |a business | ||
| 695 | |a Hungary | ||
| 695 | |a Italy | ||
| 695 | |a MICE | ||
| 695 | |a strategy | ||
| 700 | 1 | |a Karsai Dr. Árpád |e ths | |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/38863/1/Julianna-Nyikes-Thesis.pdf |z Dokumentum-elérés |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/38863/2/Appendix%201.pdf |z Dokumentum-elérés |
| 856 | 4 | 0 | |u http://dolgozattar.uni-bge.hu/38863/3/Appendix%202.pdf |z Dokumentum-elérés |