An explanatory study of online consumer behaviour in Hungary in cases of purchases of smartphones

An explanatory study of greener mobility in tourism exploiting the options that sustainable transportation in the area of Lake Balaton has to offer
‌: Réthy Fanni

Health conscious consumer behaviour in Hungary-compared to the international trends
‌: Bátai Zsuzsanna

The effect of online communication on the consumer behaviour of generation Y and Z
‌: László Balázs

The examination of consumer behaviour in Nike brand
‌: Horváth Roland

companies as changemakers for sustainable consumer behaviours
‌: Ezdini Idrak

Healthy eating and consumer food purchasing habits
‌: Nagy Dániel

Changes in consumer behaviour – dealing with insecurities in tourism industry with special focus on Hungary
‌: Rétszilasi Melinda

The Effects of Influencer Marketing on Consumer behaviour of teenagers
‌: Ertl Pál

Chinese consumer behavior toward luxury brands purchasing.
‌: Sayaseng Sandy

The role of privacy and sustainability concerns in brand building among Millennial and Generation Z consumers on the mobile device market ‘The Honest Smartphone Brand’
‌: Kazsuk Tamás

From Posts to Purchases The Effect of L'Oréal's Social Media Marketing on Consumer Behaviour
‌: Tasnádi Lili Eszter

Consumer behaviour of the Hungarian young adults in retail stores
‌: Gréczi Dániel

Consumer Behaviour In Fast Fashion At Brick-And-Mortar Store
‌: Dang Mai Nguyen

An Evaluation on How Consumer Behaviour is Influenced by Social Media
‌: Lee Songyi

Impact of Crises Management Packages on Consumer Buying Behaviour
‌: Megyeri Ildikó

The impact of the deposit return system on Hungarian consumer behaviour
‌: Faragó Bence

How do negative online hotel reviews and hotel remediation influence consumers’ willingness to purchase.
‌: Xie Shijia

The development of wine culture with the identification of changes in consumer behaviour in the aspect of artisan, handcrafted wines in Hungary
‌: Kecze Zsófia Annamária

Case study Mercure Budapest City Center****
‌: Tordai Kitti

M-commerce purchases in Hungary
‌: Kovács Máté

Examining The Impact of Social Media Influencers' Credibility on Consumer Behaviour
‌: Králik Petra Laura

The impact of social media on consumer purchase intentions in the Hungarian coffee industry
‌: Bitca Luminita

Analysis of consumers' purchase decisions by live broadcasting in the internet celebrity economy
‌: Zhao Shiqi

The Determinants of purchase decisions of consumers of Nestle Ghana Limited products, 2019
‌: Ewusi-Ansah Paulina

Greenwashing and its effect on brand image and consumers' purchase decisions in the cosmetic industry
‌: Jargalsaikhan Dulguun

The spread of electromobility and its implications for policy, consumer behaviour and the automotive industry
‌: Bagó Vilmos

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

Understanding How Food Allergy Shapes Consumer Behaviour and Decision-making
‌: Balló Boglárka Jázmin

Case Study Ever-Given's Suez Canal Blockage And The Boarder Implications For The Supply Chains
‌: Nguyen Thi Hue

Culinary tourism in Viet Nam - A case study of Hai Phong city
‌: Hoang Vy Quynh Anh

The Impacts of Celebrity Endorsement on Brand Perception and Purchase Intention in Vietnam (A Case Study about Ha Anh Tuan endorsing the TIKI brand)
‌: Luong Huyen Anh

Literacy for the future! - Lessons from foresight case studies Lessons from foresight case studies
‌: Gáspár Tamás
Megjelent: (2023)

Consumers' attitudes towards being eco-conscious, foscusing on the influence of eco-friendly products on consumer buying behaviour
‌: Fabó Zsófia Stella

How Social Media Advertising Influences Consumer Purchase Decisions in a Digital Beauty Shopping Environment the case of Xiaohongshu
‌: Jin Yipei

Examination of consumer awareness in case of food waste
‌: Gál Zsófia