Mikes Melinda & Sarkadi Katalin. A mixed-method investigation of customers' motivation to purchase virtual items: The case of microtransactions in multiplayer video games.
Chicago Style (17th ed.) CitationMikes Melinda and Sarkadi Katalin. A Mixed-method Investigation of Customers' Motivation to Purchase Virtual Items: The Case of Microtransactions in Multiplayer Video Games.
MLA (8th ed.) CitationMikes Melinda and Sarkadi Katalin. A Mixed-method Investigation of Customers' Motivation to Purchase Virtual Items: The Case of Microtransactions in Multiplayer Video Games.
Warning: These citations may not always be 100% accurate.