The benefits of implementing Omnichannel practices for a company based in Central Europe after the pandemic
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Main Author: | Cziráky Luca Zsuzsanna |
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Other Authors: | Papp Judit |
Format: | Thesis |
Kulcsszavak: | communication strategy customer engagement digital transformation omnichannel Omnichannel in pharma |
Online Access: | http://dolgozattar.uni-bge.hu/46026 |
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