The benefits of implementing Omnichannel practices for a company based in Central Europe after the pandemic

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Bibliographic Details
Main Author: Cziráky Luca Zsuzsanna
Other Authors: Papp Judit
Format: Thesis
Kulcsszavak:communication strategy
customer engagement
digital transformation
omnichannel
Omnichannel in pharma
Online Access:http://dolgozattar.uni-bge.hu/46026