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The use of CRM strategies and its performance measurement systems

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Bibliographic Details
Main Author: Csipő Koppány
Other Authors: Szászvári Karina Ágnes
Format: Thesis
Kulcsszavak:CRM
Menedzsment
Fogyasztói magatartás
Online Access:http://dolgozattar.uni-bge.hu/4692
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