The user-friendliness of digitalization affecting the advertisements and the purchase process of products in pharmacies in Hungary

The Impact of the Internet-based marketing activities on the intelligence of Mongolain digital users
‌: Bayasgalan Munkhbayar

Pursuing Customer Satisfaction in Offline and Online Pharmacies in Hungary
‌: Kuklis Attila

Factors of affecting bubble tea purchasing behavior among the youth in China
‌: Yu Jingfeng

How does digitalization affect the retail industry
‌: Huang Linjing

The importance of emotions in the purchase decision making process
‌: Kátai Luca

Which factors will lead to a successful launch of Mölnlycke Health Care’s wound care products in pharmacies?
‌: Kiss Dániel

The examination of the purchasing process of the catering equipment in hotels and restaurants.
‌: Kapitány Claudia

Gendered Marketing How to Advertise Feminine Products to Men?
‌: Devecseri Fruzsina

Factors that Influence the Purchasing Behavior of Cosmetics Products in Yemen
‌: Taher Buthina Abdulghani

The approach of oil companies towards promoting sustainability and environmental friendliness
‌: Lőrincz Anett

The Significance of Women in Performing Advertising Roles for Consumer Products in Ghana
‌: Thompson Ewureffe Orleans

Attitudes towards digital advertisements- customer experience in social media
‌: Gur Réka

Influencers and their impacts on Gen Z decision making process for produce purchasing
‌: Dang Dieu Huong

Advertising of Electric Cars in Hungary
‌: Cselovszki Dávid

The Determinants of purchase decisions of consumers of Nestle Ghana Limited products, 2019
‌: Ewusi-Ansah Paulina

M-commerce purchases in Hungary
‌: Kovács Máté

Digital Product Design a 21. században
‌: Takács Fanni

An analysis into key factors affecting to the Digital Transformation of Logistics Enterprise in Vietnam Insights from Viettel Post
‌: Nguyen Trung Hieu

The effectiveness of digital storytelling in video advertisement as a brand identity building tool.
‌: Yermekbayeva Zhanel

Users' Motivations towards Airbnb in Marrakesh - Morocco
‌: ANIBA Mohamed

Understanding the importance of purchasing operations and identification of opportunities to increase their sustainability through process mapping
‌: Maslaric Marinko, et al.
Megjelent: (2020)

Introduction of relocation processes of Robert Bosch Elektronika Kft. including the relocation of PWR products and production line
‌: Pusztai István

The impact of social media advertisements on customers in Hungary
‌: Kiss Alexandra

The effectiveness of a certain digital product’s promotion on social media
‌: Fickert Nóra

Purchase optimization by streamlining internal procedures in the order processing - Automatization of internal order management at Kronospan Trading
‌: Bázsa Péter

Increasing dietary supplement sales with communication plan in a network partner pharmacy
‌: Szokolay Gergő

Digital solutions to optimize processes in big corporations in the 21st century
‌: Khasizada Javid

Advertising to Children
‌: Kandelaki Nodar

Humor in Advertising
‌: Hasanova Eltaj

Advertising in Japan
‌: Lévai Ádám

How do home restaurants affect top gastronomy in Hungary?
‌: Goldstein Ariella

Cross Cultural Difference in Global Advertising Investigated in Hungary and Russia
‌: Manvelyan Elmira

The Impact of Corporate Social Responsibility (CSR) on Purchasing Behavior in Hungary
‌: Csendes Krisztián Balázs

Social media psychology and its influence on Instagram users' travel inspiration
‌: Kovach Olga

China’s digital diplomacy on Twitter Users’ perception on the Belt and Road Initiative
‌: Nguyen Thanh Thuy Trang

Recommendation Systems in Digital Marketing Evaluating the Role of User Interaction Data
‌: Garay Lilla Anna