Driving Luxury in the Racetrack A Comparative Analysis of Luxury Brand Marketing Strategies in Motorsports

Chinese consumer behavior toward luxury brands purchasing.
‌: Sayaseng Sandy

The Crisis Communication and the Reputation of Widely Acknowledged Luxury Brands
‌: Lakatos Lolita

Luxury tourism and millenials, case of MOROCCO
‌: Khoudarif Mohammed-Amine

Interpretation of luxury hotel services in Budapest
‌: Nagy Aliz

Study on Comparing Published and Non-Published Loyalty Programs of Five Stars’ Luxury Hotels
‌: Málinger Daniella

Strategy to implement FEEFO independent review system to Drive South Africa
‌: Bencsik Enikő

A Soliteint Luxury Gold kozmetikumcsalád piaci bevezetése
‌: Szolnoki Zita Rózsa

Customer Journey of Samsung electronic luxury goods in the omnichannel marketing world.
‌: Markó Levente

The Role of Consulting in Driving Organizational Agility A Case Study of a Global Consulting Firm
‌: Mashukova Anastasiia

Loyalty is Awesome - Creating the Ultimate Loyalty Program for Luxury Hotel Chains
‌: Nagy András Viktor

Implications of food waste management in luxury hotels A case study of InterContinental Budapest
‌: Várfalvi Yvett

Critical analysis of the relation between sustainability and luxury in the event management of Four Seasons Hotel Gresham Palace Budapest
‌: Barcsay Vivien

The role of on-property organized events in luxury hotels in the United States and their effects on hotel management
‌: Ürögi Ákos Boldizsár

The impact of COVID-19 on the Talent Acquisition in the Hospitality Industry – The case of Vietnamese luxury hotels
‌: Dao Minh Phuong

Impact of organizational culture on organizational commitment in the luxury hotel segment A case study at Four Seasons Hotel
‌: Kabyl Yernar

Sofitel Luxury Hotel Budapest étlap, itallap elemzése, választék szakszerű csoportosítása, sorrendje
‌: Horváth Bence

Rethinking paid, earned and owned - New rules for driving marketing performance ; Vetített valóság [Fordítás]
‌: Dinnyés Krisztina

How social media activities can help reaching more customers in a luxurious environment?
‌: Putz Dóra

The expectations and experiences of international tourists in Vietnam’s luxury hotel segment an exploratory investigation of service quality and guest satisfaction from the guest’s perspective
‌: Nguyen Tien Phong

Soft skills in the luxury hotel industry – a case study about employee training in hotel Kempinski.
‌: Opauszki Kata Erika

Oil and Gas Market with expressly focus on Oil Price volatility. What factors are driving prices up and down?
‌: Erdenebileg Ariungerel

Corporate social responsibility a textil szektorban (fast fashion, luxury fashion és protective wear)
‌: Valkár Zsolt

Decision making factors between a luxury hotel in Hungary, and one abroad in a popular touristic island
‌: Hencz Eszter

Differentiation between service experience of 5 star and 5 star luxury hotels through the eyes of the Reception and the Concierge
‌: Darvassy Attila

Differentiation between service experience of 5 star and 5 star luxury hotels through the eyes of the Reception and the Concierge
‌: Darvassy Attila

Customer relationship communication process and process change due to the behavior change of the customer in the premium and luxury car industry
‌: Simon Alexandra Dóra

Brand as an additional value Selling luxury to high value clients /
‌: Szirtes Zsófia

Corporate Social Responsibility and its Influence on Consumer Behaviour and Business Practice in luxury fashion industry Can CSR create a competitive advantage?
‌: Tilekeeva Tolgonai

The importance, functions and role of a Guest Service Agent at Four Seasons Gresham Palace and other 5-star luxury hotels
‌: Molnár Máté

Cultural differences in brand image perception Luxury brands in Hungary,France and the United States
‌: Kraszkó Döníz

A marketingkommunikáció tervezés változó trendjei a DriveNow autómegosztó szolgáltatás magyar piacra való bevezetésén keresztül
‌: Horváth Márk

Engage your Deeply Committed Employees to Drive Corporate Sustainability from the Inside -The "Responsible Leadership Program" at Metro Ag
‌: Damme Silvia, et al.
Megjelent: (2020)

Az Avalon Resort & SPA*****Superior és a Hotel Ózon & Luxury Villas****superior bemutatása a covid időszakra való reagálásuk fényében
‌: Eppel Márton

Co-branding As A Way to Promote Brand Image and Customer’s Purchase Invention in The Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

Co-branding as a Way to Promote Brand Image and Customer's Purchase Intention in the Fashion Industry A Case Study of H&M and Luxury Designers
‌: Nguyen Khanh Linh

The Effects of FDI on the car industry and Motorsports
‌: Hercsik Vince István