An exploratory study about the impact and importance of advertisements on consumer behaviour and buying habits
Elmentve itt :
Szerző: | Varga Barnabás |
---|---|
További közreműködők: | Dobó Dr. Róbert |
Dokumentumtípus: | Diplomadolgozat |
Kulcsszavak: | advertisements communication consumer behaviour digitalisation marketing marketing communication marketing communication channels purchase decision |
Online Access: | http://dolgozattar.uni-bge.hu/52837 |
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Hasonló tételek
-
Impact of Crises Management Packages on Consumer Buying Behaviour
: Megyeri Ildikó -
The impact of advertising on the purchasing habits of families.
: Sipos Farkas -
An exploratory study of the attitude of young vietnamese consumers toward the usage of sex appeal advertising in cosmetic category
: Luong Thi Hue -
Sneaker Buying Behaviour of the Hungarian Youth
: Jónap Tibor -
Consumers' attitudes towards being eco-conscious, foscusing on the influence of eco-friendly products on consumer buying behaviour
: Fabó Zsófia Stella