Marketing with or without celebrity

Analysis of consumers' purchase decisions by live broadcasting in the internet celebrity economy
‌: Zhao Shiqi

Celebrity endorsement as a tool for enhancing brand awareness, brand image and purchase intention
‌: Mocanu Iulia

The Impacts of Celebrity Endorsement on Brand Perception and Purchase Intention in Vietnam (A Case Study about Ha Anh Tuan endorsing the TIKI brand)
‌: Luong Huyen Anh

A projektmódszer alkalmazásának lehetőségei a szakgimnáziumi marketing tantárgy oktatásában
‌: Székelyhidi Letícia

Üzleti ügyfélkapcsolatok a távközlési- és bankszektorban
‌: Székelyhidi Attila

Motivation Management How can behaviour be regulated without being the product of obedience to rules?
‌: Cano Mújica David

Online marketing fontossága mindennapjainkban és a Diegonál
‌: Pákh Zsanett

A Wizz Air marketing stratégiájának vizsgálata a fogyasztói magatartás elemzésével
‌: Mihály Zsanett

A Húsmanufaktúra Kft. marketing tevékenységének elemzése és a jövőbeli fejlődési lehetőségek
‌: Pável Zsanett

A hazai ingatlanpiac marketing szemléletmód szerinti elemzése egy konkrét ingatlanközvetítő iroda által
‌: Forró Zsanett

25-Year Odyssey in the World of Country Branding Overcoming Challenges and Celebrating Triumphs – 10 Lessons Based on Theory and Practice
‌: Papp-Váry Árpád
Published: (2024)

Psychological approach in marketing and market research
‌: Széchenyi Adél Mirtill

The Marketing Strategy of Volkswagen to Conquer the EV Market
‌: Wood Áron Connor

Greenwashing and deceptive marketing practices in the Hungarian market
‌: Nagy Péter Domonkos

Entering a foreign market utilizing online marketing
‌: Páll Zsolt Róbert

Future tendencies of marketing communication on the market of Hungarian theatres
‌: Turányik Júlia

Marketing Strategies of Huawei 5G In European Market
‌: Gong Yuheng

Guerrilla marketing
‌: Tóth Julianna

Scandal Marketing
‌: Gimesi Roland Rezső

Commerce and marketing
‌: Narh Dunamis Manyee O'se Mamle

Gender As Marketing
‌: Boka Fruzsina

Online marketing és influencer marketing
‌: Sári Orsolya, et al.

Movie marketing Efficiency evaluation of movie distribution trends on the Hungarian market
‌: Solti Dorottya

Influencer Marketing as a marketing tool in the Hungarian Social Media
‌: Albert Richárd Tibor

Developing the appropriate market strategy to the Hungarian market for Arlon Graphics
‌: Dobos Fruzsina

How to develop and break into the international market as a startup by marketing tools The comparison of the marketing activities of Mei Kawa and Nanushka
‌: Bukovics Aliz

Marketing to the Brain-Customer Awareness and Ethical Concerns of Neuro- and Sensory Marketing
‌: Varga Bianka

Comparison of the European and U.S. Capital Markets - How to improve the European markets?
‌: Somosi Krisztián Ádám

Marketing plan of UNIS Group with a special focus on relationship marketing
‌: Barna István
Published: (2013)

Increasing market share and market awareness at Go Car Tours Barcelona
‌: Czimbalmos Anna

Marketing Communication of Ruinpubs
‌: Pálinkás Zsófia

Cinema Marketing In Hungary
‌: Ambrus Márk

Small Enterprise Marketing
‌: Kónya Ádám

Marketing Activities of Szigliget
‌: Péntek Nikolett

The E-Sports Market
‌: Ablonczy Kristóf

Hotel market analysis Economic and market analysis of the Millennium Court apartment hotel
‌: Solti Daniel