Crowdfunding as an alternative form of financing An analysis of the key factors contributing to success in reward-based crowdfunding on the UK’s largest crowdfunding platform

Elmentve itt :
Bibliográfiai részletek
Szerző: Szalai Eszter
További közreműködők: Czakó Dezső
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:Finanszírozás
Pénzügy
Egyesült Királyság
Pénzügyi piacok
Befektetés
Közösségi finanszírozás
Online Access:http://dolgozattar.uni-bge.hu/5486

MARC

LEADER 00000nta a2200000 i 4500
001 dolg5486
005 20170327110316.0
008 160505suuuu hu om 000 eng d
040 |a BGE Dolgozattár Repozitórium  |b hun 
041 |a en 
100 1 |a Szalai Eszter 
245 1 0 |a Crowdfunding as an alternative form of financing  |b An analysis of the key factors contributing to success in reward-based crowdfunding on the UK’s largest crowdfunding platform  |c Szalai Eszter  |h [elektronikus dokumentum] 
246 1 1 |a Közösségi finanszírozás, mint alternatív finanszírozási forma: a sikeres jutalom típusú közösségi finanszírozás főbb elemeinek vizsgálata a legnagyobb angol közösségi finanszírozást támogató oldalon 
246 1 1 |a Crowdfunding as an alternative form of financing: An analysis of the key factors contributing to success in reward-based crowdfunding on the UK’s largest crowdfunding platform 
520 3 |a EXTRACT Name: Eszter Szalai Bachelor’s programme: International Business Economics Specialization: Foreign Trade Enterprises Title of thesis: Crowdfunding as an alternative form of financing: An analysis of the key factors contributing to success in reward-based crowdfunding on the UK’s largest crowdfunding platform The thesis starts by reviewing the main trends in the financial sector and the emergence of alternative finance. Alternative finance may have been previously considered as niche and unimportant by financial institutions, but what we can see now is continued growth, innovation and reach into the mainstream. The main part focuses on crowdfunding, which means investing in private companies by aggregating a large number of small investments from the crowds of people. It is making investing social and collaborative, serves as a good alternative to traditional funding methods. I provide an overview on the evolution of the concept, both non-financial and financial return crowdfunding models, corresponding legal framework, advantages and disadvantages of crowdfunding, market data and trends focusing on the UK. Statistics showed that only less than a third of crowdfunding campaigns reach their goal. In the final part, after choosing and analysing 10 recently ended business projects on UK’s largest platform, I came to a conclusion what sets apart a successful reward-based crowdfunding campaign from those that fail. 
695 |a Finanszírozás 
695 |a Pénzügy 
695 |a Egyesült Királyság 
695 |a Pénzügyi piacok 
695 |a Befektetés 
695 |a Közösségi finanszírozás 
700 1 |a Czakó Dezső  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/5486/1/Szalai%20Eszter_Thesis.pdf  |z Dokumentum-elérés