An overview of the changing and diverse system of distributing tourist products.
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| Dokumentumtípus: | Diplomadolgozat |
| Kulcsszavak: | destination management companies distribution hotel industry online platforms Online Travel Agencies tourism tourist products |
| Online Access: | http://dolgozattar.uni-bge.hu/55044 |
| Kivonat: | Tourist products are products which are extremely sought after in today’s world. Which is why the theme of distribution of these products is an interesting study. The distribution of tourist products and services can be a diverse process, differing from sector to sector and dependent on consumer demand. Each tourist sector has varied strategies for distribution, though some sectors do share similarities, not only in strategies but in their segments and used platforms. To distribute efficiently to customers, current demand must be well known to be able to get in connection with clients. Suppliers are relying on distributors and vice versa for organizing and conducting a successful distribution process. The dissertation aims to share an overview of how products and services of tourism are distributed today by different tourist actors. |
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