An insight on the Business Intelligence in Vietnam market

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Bibliographic Details
Main Author: Le Thuy Linh
Other Authors: Keresztes Dr. Éva Réka
Vo Nam
Format: Thesis
Kulcsszavak:business intelligence
Cultural insights
Data-driven landscape
Market Insights
Opportunities and challenges of BI
Vietnam
Online Access:http://dolgozattar.uni-bge.hu/56594

MARC

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245 1 3 |a An insight on the Business Intelligence in Vietnam market  |c Le Thuy Linh  |h [elektronikus dokumentum] 
520 3 |a In the landscape of data-driven growth, this thesis offers a comprehensive examination of the current status of Business Intelligence (BI) in Vietnam, investigating how cultural, technical, and economic variables influence its uptake and use in distinct ways. Vietnam's growing economy and emphasis on data-driven decision-making make it an interesting case study for understanding the role of business intelligence in developing countries. Their overall BI sector image is dynamic, rapid, and trendy. This thesis presents the findings of the main challenges hindering BI utilisation in the Vietnamese business context and the trends and preferences for BI tools and techniques in Vietnam following global practices. By using sequential explanatory design methods, this thesis provides a comprehensive analysis of the current state of BI adoption in Vietnamese enterprises andexamines many aspects, ranging from its efficacy to user preferences for BI capabilities. This thesis also provides comprehensive recommendations for future studies for BI vendors and BI professionals in Vietnam. 
695 |a business intelligence 
695 |a Cultural insights 
695 |a Data-driven landscape 
695 |a Market Insights 
695 |a Opportunities and challenges of BI 
695 |a Vietnam 
700 1 |a Keresztes Dr. Éva Réka  |e ths 
700 1 |a Vo Nam  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/56594/1/An%20insight%20on%20the%20Business%20Intelligence%20in%20Vietnam%20market.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/56594/2/Le%20Thuy%20Linh%20dissertation_report_for_internal_advisors.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/56594/3/thesis-assesment-form_2024.pdf  |z Dokumentum-elérés