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Perceptions of Brand Image and University Reputation in University Choices

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Bibliographic Details
Main Author: Gávris Gréta Georgina
Other Authors: Hajeer dr. Ahmad
Rimóczi Dr. Csilla
Format: Thesis
Kulcsszavak:branding
egyetem
felsőoktatási intézmények
hírnév
iskolamarketing
Online Access:http://dolgozattar.uni-bge.hu/58879
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