Recombination of product properties for increased demand for sustainable packaging under Generation Z consumers
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| Main Author: | |
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| Format: | Book part |
| Published: |
Budapesti Gazdasági Egyetem
Budapest, Magyarország
2021
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| Series: | Innovative Solutions for Sustainability - Day of Hungarian Science 2021 Conference Proceeding
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| Subjects: | |
| doi: | 10.29180/9786156342201_8 |
| Kulcsszavak: | sustainability packaging Generation Z purchasing behaviour food & beverage |
| Online Access: | http://publikaciotar.uni-bge.hu/1857 |
| Physical Description: | 110-124 |
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| ISBN: | 978-615-6342-20-1 |