Sustainability as a Competitive Advantage Key Entrepreneurial leadership competencies for a successful and sustainable marketing strategy for small green businesses
Elmentve itt :
Szerző: | Ezzallat, Achraf |
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Dokumentumtípus: | Könyv része |
Sorozat: | SDGs in practice – how to operate sustainable?
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Tárgyszavak: | |
doi: | 10.29180/978-615-6342-69-0_1 |
Kulcsszavak: | sustainability entrepreneurship entrepreneurial leadership leadership competencies small businesses marketing strategy |
Online Access: | http://publikaciotar.uni-bge.hu/2098 |
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Hasonló tételek
-
Sustainable competitive advantage of German automobiles
: Ajaegbu Ikenna
Megjelent: (2018) -
A Synergistic Approach for Sustainable Competitive Advantage in the Digital Health Era A Case Study of WeCare's Marketing Strategy and the Role of m-Health
: Abu Gharbiyeh Ahmad Moh'd Akram -
Environmental Protection and Competitive Advantages
: Széles Tamás Gábor -
Innovation as competitive advantage on the field of electric mobility
: Dudás Gergely -
How Can a Business Blog Create Competitive Advantage for B2B Businesses?
: Gegeshidze Konstantine