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  1. 41
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    Repositioning of Sió brand – how can a domestic brand be successful against international competitors ‌ Varga Petra

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  2. 42
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    Co-branding as a Way to Promote Brand Image and Customer's Purchase Intention in the Fashion Industry A Case Study of H&M and Luxury Designers ‌ Nguyen Khanh Linh

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  3. 43
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    Co-branding As A Way to Promote Brand Image and Customer’s Purchase Invention in The Fashion Industry A Case Study of H&M and Luxury Designers ‌ Nguyen Khanh Linh

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  4. 44
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    A BI-KA Logisztika Kft. lehetőségei a vasutas árutovábbítás terén ‌ Gulyás Armand

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  5. 45
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    Personal Branding in the Professional Business Life ‌ Körmendi János Ádám

    “…Personal Branding in the Professional Business Life…”
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  6. 46
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    The examination of consumer behaviour in Nike brand ‌ Horváth Roland

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  7. 47
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    Branding Loyalty - The Coca Cola Company ‌ Ács Nóra Ágnes

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  8. 48
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    Employer branding a startup szektorban ‌ Szendrei Barbara

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  9. 49
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    Keszthely turisztikai brand-jének revitalizációja ‌ Kovács Szabolcs Pál

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  10. 50
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    A székesfehérvári Árpád Fürdő marketingstratégiája ‌ Ács Bence

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  11. 51
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    A Stand-up Comedy kommunikációja ‌ Turcsányi Ágoston

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  12. 52
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    The online crisis communication of beauty brands ‌ Králik Jázmin Ilona

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  13. 53
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    The Impact of City Branding on the Image of Budapest ‌ Tóth Melitta

    “…The Impact of City Branding on the Image of Budapest…”
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  14. 54
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    Employer branding to reach generation Y hype or the future of HR? ‌ Kovács Fruzsina

    Published 2013
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  15. 55
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    Employer Branding szerepe a toborzásban ‌ Pap Tímea

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  16. 56
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    A munkáltatói márkaépítés (Employer Branding) ‌ Mózes Bálint

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  17. 57
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    Effects of social media on brand awareness A case study of Ryanair ‌ Coko Lejla

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  18. 58
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    Understanding the Concept and Importance of City Branding ‌ Tóth Dániel

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  19. 59
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    Socially responsible companies' brand communication ‌ Tallér Máté

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  20. 60
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    Cultural differences in brand image perception Luxury brands in Hungary,France and the United States ‌ Kraszkó Döníz

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