companies as changemakers for sustainable consumer behaviours

The examination of consumer behaviour in Nike brand
‌: Horváth Roland

The Effects of Influencer Marketing on Consumer behaviour of teenagers
‌: Ertl Pál

Consumer behaviour of the Hungarian young adults in retail stores
‌: Gréczi Dániel

Consumer Behaviour In Fast Fashion At Brick-And-Mortar Store
‌: Dang Mai Nguyen

An Evaluation on How Consumer Behaviour is Influenced by Social Media
‌: Lee Songyi

Impact of Crises Management Packages on Consumer Buying Behaviour
‌: Megyeri Ildikó

The impact of the deposit return system on Hungarian consumer behaviour
‌: Faragó Bence

Promoting sustainable consumption in consumer-to-consumer interactions
‌: Breczku Anna Mária
Megjelent: (2022)

Visitor case study in the framework of heritage interpretation and consumer behaviour
‌: Boka Izabella

The effect of online communication on the consumer behaviour of generation Y and Z
‌: László Balázs

Health conscious consumer behaviour in Hungary-compared to the international trends
‌: Bátai Zsuzsanna

Examining The Impact of Social Media Influencers' Credibility on Consumer Behaviour
‌: Králik Petra Laura

The spread of electromobility and its implications for policy, consumer behaviour and the automotive industry
‌: Bagó Vilmos

An explanatory study of online consumer behaviour in Hungary in cases of purchases of smartphones
‌: Hoang Tamás

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

The personality of brands and the significance of brand image on consumers’ own behaviour and personality.
‌: Sarkadi Márk László

Understanding How Food Allergy Shapes Consumer Behaviour and Decision-making
‌: Balló Boglárka Jázmin

Consumers' attitudes towards being eco-conscious, foscusing on the influence of eco-friendly products on consumer buying behaviour
‌: Fabó Zsófia Stella

Changes in consumer behaviour – dealing with insecurities in tourism industry with special focus on Hungary
‌: Rétszilasi Melinda

Changes in consumer behaviour towards hotel products and services, focusing on gender trends
‌: Czifra Eszter

Differences of consumer behaviour between MagNet bank and traditional bank clients
‌: Fáy Zsombor

An exploratory study about the impact and importance of advertisements on consumer behaviour and buying habits
‌: Varga Barnabás

Online communication about Sustainability in FMCG companies
‌: Nguyen Thi Quynh Nhu

Sustainable consumer behavioral change in lot A value-action gap approach
‌: Halal Marian
Megjelent: (2021)

A comparison of consumer behaviour of pet owners and pet parents with regards to pet food products
‌: Kocsor Kitti Krisztina

The development of wine culture with the identification of changes in consumer behaviour in the aspect of artisan, handcrafted wines in Hungary
‌: Kecze Zsófia Annamária

Business model innovation and influence on consumer behavior based on the Xiaomi company
‌: Liu Sheqian

Sustainability rankings, prizes and the consumer opinion with regard to them
‌: Gáspár Péter Gáspár, et al.
Megjelent: (2019)

The impact of sustainability and environmental mindfulness on consumer attitude in the beauty industry
‌: Márton Rebeka Sára

The role of brand image and brand identity of L'Oréal Professional Products in the consumer behaviour of Gen Z
‌: Kádár Luca

Analysing marketing strategies influencing consumers behaviour and preferences in casual dining restaurant industry in Vientiane, Laos.
‌: Soukhavongsa Fonsouda

The approach of oil companies towards promoting sustainability and environmental friendliness
‌: Lőrincz Anett

Pizza box and sustainable food packaging. An exploratory study on consumers' perspectives.
‌: Nguyen Minh Tu

Understand the role of social media on consumers to choose sustainable tourism products
‌: Szikhardt Eszter

Corporate Social Responsibility and its Influence on Consumer Behaviour and Business Practice in luxury fashion industry Can CSR create a competitive advantage?
‌: Tilekeeva Tolgonai

Online Communication Strategies of FMCG Companies for Sustainability A Case Study Of Unilever, Procter & Gamble, Coca Cola, And Diageo
‌: Nguyen Thi Quynh Nhu