Vogue Visual Storytelling Unraveling Cultural Influences and Consumer Perceptions

Elmentve itt :
Bibliográfiai részletek
Szerző: Srisen Kaemisuda
További közreműködők: Furcsa Dr. Laura
Sanjay Ali
Dokumentumtípus: Diplomadolgozat
Kulcsszavak:communication
Consumer Perceptions
Cultural Influences
fashion
International Marketing
media
Visual Storytelling
Online Access:http://dolgozattar.uni-bge.hu/56605

MARC

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100 1 |a Srisen Kaemisuda 
245 1 0 |a Vogue Visual Storytelling  |b Unraveling Cultural Influences and Consumer Perceptions  |c Srisen Kaemisuda  |h [elektronikus dokumentum] 
520 3 |a This thesis explores the significant impact of visual storytelling in the context of Vogue U.S., a trailblazing presence in the fashion business since its establishment in 1892. This study seeks to critically assess the influence of Vogue on customer perceptions by examining the mechanics of narrative and its power to affect cultural viewpoints and daily lives among individuals from varied backgrounds. This research examines the cultural influences created by Vogue's visual tales using a combination of cultural studies, rhetorical analysis, and narrative paradigms. The primary focus is on comprehending the various aspects of culture as they are represented in the fashion industry, as well as the mental aspects of visual communication. An examination of Vogue's visual narratives in the fashion and beauty context through content analysis provides the main evidence, supported by case studies and genuine examples. The critical examination involves the analysis of existing theories in visual communications, including those pertaining to brand positioning and the psychological impact of color. The research aims to enhance fashion media-related curriculums and offer significant insights to editors and experts in the industry, driven by a strong interest in editorial work and the visual appeal of influential periodicals such as Vogue. This research seeks to enhance our comprehension of the complex relationship between media, culture, and consumer perceptions in the fashion industry by examining Visual Storytelling and Cultural Influences. 
695 |a communication 
695 |a Consumer Perceptions 
695 |a Cultural Influences 
695 |a fashion 
695 |a International Marketing 
695 |a media 
695 |a Visual Storytelling 
700 1 |a Furcsa Dr. Laura  |e ths 
700 1 |a Sanjay Ali  |e ths 
856 4 0 |u http://dolgozattar.uni-bge.hu/56605/1/VOGUE%20VISUAL%20STORYTELLING%20%20UNRAVELING%20CULTURAL%20INFLUENCES%20AND%20CONSUMER%20PERCEPTIONS.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/56605/2/Srisen%20Kaemisuda%20%20Internal%20thesis%20assessment%202024%20FL.pdf  |z Dokumentum-elérés 
856 4 0 |u http://dolgozattar.uni-bge.hu/56605/3/Thesis%20Review-%20Vogue.pdf  |z Dokumentum-elérés